Fast. Experienced. Stellar.
Lean, powerful brand stories. Distinctive, memorable identities. Two senior partners with decades of brands behind us, modern tools, and none of the agency faff.
Capabilities
Strategy
- Brand audits & research
- Customer profiling
- Brand architecture
- Brand naming
- Strategic positioning
- Vision, mission & values
- Brand story & messaging
- Brand voice
Digital
- Website design
- UI/UX
- Prototyping
- Web development
- eCommerce
- CMS integration
Creative
- Concept Development
- Design Systems
- Brand Asset Creation
- Creative Direction
- Branded Imagery & Art Direction
- Print & Publication Design
- Packaging Design Systems
- Brand Guidelines
Brand Rollout
- Brand Campaigns
- Branded Environments
- Marketing Materials
- Social Media
- Implementation Plans
- Launch & Rollout
AI does the grind.
We do the thinking.
We use it every day, on the design as much as the words. It turns research into something usable and gets a first draft or a rough layout on the table quickly. It takes the grind out of resizing and reformatting. What that buys is time, and we spend it on the thinking and the craft.
We have built our own tools with it. Client hubs give a project one home for work in progress, presentations and signed-off assets, so there is a single source of truth instead of a chain of attachments. RoboCrop audits a brand the way a stranger would read it, and shows us the weak points before we start.
None of it decides anything. The strategy and the design are still ours, and so is the responsibility for them.
Carl Mesner Lyons
Leads strategy and story - turning a brand's reason for being into positioning and language that actually gets used, from the boardroom deck to the sales call.
Dave Forsyth
Leads design and identity - bringing decades of international experience creating brands for global businesses. From visual identities to design systems, he builds work that survives contact with the real world.
Brands we have cropped
Cream of the Crop
We build the right team around every project, bringing together talented specialists who share our values and commitment to great work. If you think you’d be a good fit, we’d love to see your portfolio and hear your story. Send your work and a few words about yourself to hello@wearecrop.co.uk.