Fast. Experienced. Stellar.

Carl and Dave working together in the studio

Lean, powerful brand stories. Distinctive, memorable identities. Two senior partners with decades of brands behind us, modern tools, and none of the agency faff.

Capabilities

Strategy

  • Brand audits & research
  • Customer profiling
  • Brand architecture
  • Brand naming
  • Strategic positioning
  • Vision, mission & values
  • Brand story & messaging
  • Brand voice

Digital

  • Website design
  • UI/UX
  • Prototyping
  • Web development
  • eCommerce
  • CMS integration

Creative

  • Concept Development
  • Design Systems
  • Brand Asset Creation
  • Creative Direction
  • Branded Imagery & Art Direction
  • Print & Publication Design
  • Packaging Design Systems
  • Brand Guidelines

Brand Rollout

  • Brand Campaigns
  • Branded Environments
  • Marketing Materials
  • Social Media
  • Implementation Plans
  • Launch & Rollout

Collaborators

We build the right team around every project, bringing together talented specialists who share our values and commitment to great work. If you think you’d be a good fit, we’d love to see your portfolio and hear your story. Send your work and a few words about yourself to hello@wearecrop.co.uk.

Carl Mesner Lyons

Carl Mesner Lyons

Leads strategy and story - turning a brand's reason for being into positioning and language that actually gets used, from the boardroom deck to the sales call.

Dave Forsyth

Dave Forsyth

Leads design and identity - bringing decades of international experience creating brands for global businesses. From visual identities to design systems, he builds work that survives contact with the real world.

Brands we have Cropped

Guinness
The Guardian
lastminute.com
OpenTable
Uber
Trainline
Hiscox
Alto
AtoA
Sifted
Ravelin
VisibleThread
Cordic
HubBox
Swoop
HICX
Modulr
OneStock
tide
Specsavers
Sage
NHS
HSBC UK
Standard Chartered